Persona
N
.1
o
Age
27 years Old
Life Goal
Be a great designer, connect more with classmates, and enjoy school life to the fullest.
Challenges
Hard to connect with students from various majors due to scattered campus buildings.
Favorite Apps
X
OLIVIA
THOMPSON,
a graphic design student attending the Academy of Art University, living in San Francisco.
Personality
Extrovert
Feeling
Minimal
o
.1
N
Creating a Seamless Student Experience
A collaboration with Apple to develop a mobile app for Academy of Art University students based on the strategy "Get Together".
Objective
This project aims to develop a comprehensive app solution catering to the needs of both online and onsite students of the Academy of Art University, providing them with a vibrant sense of community and seamless access to essential school resources. The app prototype is now in development. Our team was voted Best Pitch Delivery by the panel of Apple Judges.
Approach
This project aims to cultivate a diverse, inclusive, and mutually supportive campus community centered around the Academy of Art University. It achieves these goals through the utilization of four key functions: Social, Explore, Dashboard, and Career. These functions, strategically designed, are intended to encourage users to actively engage in campus life, strengthen connections with classmates and alumni, and facilitate easier planning and development of their academic and professional pursuits.
